![]() ![]() This MacBook Pro really is a bit like that ‘Escape Key’ version I limped along with during the early days of building my business. I’d have snapped one of these up back then. Who’s buying them? I think the answer is right under your – or my – nose. This means that every time one rolls off the production line, it is slightly more profitable. It’s using a chassis that has been around since the big MacBook Pro design overhaul of 2016. Apple is clearly selling these laptops by the bucketload. That’s why it’s still on the shelves and still first to the post for the most important chip upgrades. Why is Apple still selling – and upgrading – the 13-inch MacBook Pro?Īpple told us last week that the 13-inch MacBook Pro is the world’s second best-selling laptop. This, I think, is the reason Apple has kept it within the lineup. That was when I started my first business and could only afford the horrible ’Escape Key’ edition that was plagued by poor performance and that dreadful butterfly keyboard. I noted that this theoretical entry-level MacBook Pro would have been the perfect machine for me six years prior. Gurman’s report got me very excited back then. It sits beneath the 14- and 16-inch variants in terms of specs and price bracketing and is far more closely aligned with the new MacBook Air. ![]() Ok, so he was slightly off with this one, but there’s no doubting that this is the new entry-level MacBook Pro to which he was referring. It wouldn’t feature ProMotion, Gurman told us, but it would finally do away with the Touch Bar. He’d revealed that a new “entry-level MacBook Pro with M2 chip” would arrive later this year.ĭetails were scarce. Gurman got it rightīack in February, I responded to a leak from Apple rumour mill veteran, Mark Gurman. What’s going on? Why didn’t they put that M2 chip into the 24-inch iMac instead? Or the Mac mini? Surely that would have made more sense?Īs always, there’s far more to this than meets the eye. No, it would be joined by the world’s second best-selling laptop – the 13-inch MacBook Pro. That’s right – Apple’s latest, brightest, newest chip would be heading into the only MacBook Pro that has retained the Touch Bar and a design which is nearly six years old.Ĭue all of the internet completely losing its shit. The latest iteration of Apple silicon and the next-generation MacBook Air were clearly ready.Īs it turns out, something else was ready, too.Īs John Turnus strode slowly and confidently across the floor of one of Apple’s many empty rooms (there’s a distinct lack of furniture in Apple Park, isn’t there?) he revealed that the MacBook Air wasn’t the only Mac that would receive the M2 chip. As I’d noted several times in the lead-up to WWDC, I genuinely thought we’d see that stuff later this year. The M2 chip and M2 MacBook Air were big surprises for yours truly.
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